(775) 322-4022
Pet Experts


No other agency matches our pet industry experience, period. From serving on industry boards to managing media at trade shows, helping to grow associations, and building brands for companies both small and large, we understand the trends, people, and media that make this a $52 billion industry. We have represented numerous companies, from small starts-ups to some of the industry’s largest players.

We also represent the industry’s largest trade show association, the American Pet Products Association, and the world’s largest annual pet products trade show, Global Pet Expo.

In addition, we work with many other organizations within the industry, including The Human Animal Bond Research Initiative (HABRI), The Pet Industry Joint Advisory Council (PIJAC), The Pet Care Trust and The Pet Industry Distributors Association (PIDA).

At Impetus, we’ve helped the most innovative companies in the pet industry achieve success, thanks to a visionary team with the relevant knowledge and experience to turn compelling concepts into real results.

Building Your Brand
Media Relations
Tradeshow Outreach & Special Events
Online Presence


North American Precis Syndicate (NAPS) – Julie Rowe
Award for Extraordinary Achievement in Media Relations

North American Precis Syndicate (NAPS) – Jamie Baxter
Award for Extraordinary Achievement in Media Relations

2013 PR Daily Nonprofit Award
Best Use of Social Media (Pets Add Life campaign)

Public Relations Society of America
Northern Nevada Chapter

Silver Spike Award for 2013 Best Overall Campaign (Pets Add Life)

2013 PR Daily Award
Best Viral or Word of Mouth Campaign (Pets Add Life)

Contact Details

The Impetus Agency
50 Washington St. Suite 100
Reno, NV 89503

(775) 322-4022
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